Marc Jacobs is a brand that was founded by one of the brightest representatives of the American fashion industry – Marc Jacobs who was born in New York and since the age of 20 began to create his own collections of clothing in an effort to find his own niche in the fashion world. The basis for such a niche became his grunge style as well as the original direction of sports chic. Experimenting with shapes and textures, Jacobs succeeds by combining the usual classical models with unusual details and as a result, he was invited as the main designer to the fashion house of Louis Vuitton in France. By adding American energy to the charm of the French, Mark received the recognition that he deserves and began to create full collections of clothing that have been successfully sold off. At the same time he did not leave to work on his own brand with shocking decisions, including a retro design. Despite some unusual variations, designer does not claim to creativity saying that all he used is already invented before. Little Marc Jacobs is known for the bold style and impressive technical expertise. Use of color in the collection deserves special attention.